TRADITION SINCE 1905
The history of Lanas Rubí begins in Seville in 1905. It is a family business, with the fourth generation at the helm, which started in the spinning business bringing natural fibers from the Philippine Islands for the manufacture of Manila shawls.


FAMILY WORK AND DEDICATION
WOOLS & COTTONS
Lanas Rubí consolidated itself as a leading factory, expanding its production with sewing thread, embroidery floss, and pearl cottons. For much of its history, it manufactured its own products, spinning and dyeing each skein until its final finish. Its headquarters have always been located in Seville, moving from the central Bustos Tavera street to the Nervión neighborhood, and finally to its current facilities.
In recent decades, the company has focused its activity on the commercialization of yarns, cottons, and other fibers, analyzing trends to offer haberdasheries and warehouses a wide collection, with unique textures and finishes.


QUALITY ASSURANCE
Lanas Rubí is synonymous with quality. Knitting with our yarn balls guarantees success: those who try it, stay with us. We have offered the best quality-price ratio since our beginnings, and our brand is recognized as such in the sector.

FAMILIAR KNOW-HOW
At Lanas Rubí, we are continuously growing. Our foundations are built on family know-how, inherited from the first generations, and each year, we work to continue growing by adding new haberdasheries, online stores, and designers who knit unique projects with our yarn.

MISSION
Our goal in recent years has been to create a community of knitters with whom we can work and involve in our projects. To achieve this, we have organized product samplings, sponsored workshops, attended fairs, visited your haberdasheries... We have listened to you, and the result is a broad and diverse collection, created by and for you: the knitters.

VISION
We are not just a yarn brand. Lanas Rubí is a vision of the future, an eye on trends, adaptation to the new digital age, research and innovation in fibers, techniques, and finishes. It's about looking at the latest, refining it and making it accessible to everyone, making new trends available, and bringing a special touch to each skein bearing its name in a modern and fun way.

VALUES
Among the values of our multidisciplinary team, proximity and personalization stand out. This differential advantage is complemented by a 24-72 hour order service and meticulous tracking of each sale to understand customer satisfaction and impressions. Our goal is to continue improving day by day.


